Posted by: crudbasher | June 18, 2010

Tish Shute – Augmented Reality, ARWave, and the industry – Boing Boing

WIth all the focus on 3D tvs and movies, people aren’t really watching developments in Augmented Reality.  I truly believe this will have much more of an impact on changing society than 3d tv.

In fact I will say that Augmented Reality might have as much of an impact on society in this coming decade as the cell phone had in the last decade. Anyone want to join me out on this limb??? 🙂

When students show up with a device that alters their perception of reality and the teachers can’t see what they are doing, what happens then?  Disruption or Ban?

Have a great weekend!

  • Interview about Augmented Reality

    tags: augmented reality, technology

    • Tish Shute is a visual effects designer, technologist, and social ethnographer. She explores the world of augmented reality through her blog, Ugotrade, featuring interviews with many of the leading minds in the emerging AR industry.
    • Bruce Sterling nails it when he says,”VR is the gothic sister of AR.”
    • Qualcomm obviously seem to have commercialization plans for their AR technology, and to be actively scouting and acquiring talent, and ways to deliver new AR experiences. Big players – Apple, Google, Microsoft, Nokia will make many important moves in the next year which could change the game for the creative young start ups. Google, I think, has the most pieces in hand for making AR a mainstream phenomena. That is, if they can get over what Bruce calls the “spiders mating” problem and put it all together. Also, the iphone 4.0 will offer some interesting opportunities for AR developers. But, I think, AR innovation will continue to come from the edges. Although, AR games could soon become so ubiquitous we don’t bother to call them AR games anymore.
    • ARWave has the potential to unleash the power of social augmented experiences and enable augmented reality game development in a big way.
    • very simply, it will allow anyone to attach data to their world view, and share it with others.
    • I think AR will be diverse and omnipresent long before we are through with the twentyteens, and blended realities will be the norm before the end of the next decade.

Posted from Diigo. The rest of my favorite links are here.



  1. I’ll go out on that limb with you. A friend of ours just got back from the big AR conference in San Francisco. He saw amazing things happening in the world of AR, I think it will be here sooner than we think!

    • Yes I would like to have gone to that conference. It’s fascinating how much faster technologies are being adopted now. Many of the problems associated with AR are being solved. It’s a very exciting time!!

      Thanks for commenting and i hope you are enjoying your summer break!

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