Posted by: crudbasher | February 20, 2012

Smartphones Become Essential To Younger Generation

“How did you go bankrupt?”

“Two ways. Gradually, then suddenly.” – Ernest Hemingway – The Sun Also Rises

(cc) rubyblossom

As I have been blogging during these last two years, I have been influenced by several big theories. One of these is the theory of Disruptive Innovation by Clayton M. Christensen. In it, he illustrates that even large established businesses can be destroyed by much smaller innovative companies who slowly cut into the fringes of their business model. These new companies generally try new business models enabled by technological progress. Can this apply to the government too? Email is eating the business model of the postal service so that is a big yes.

So what is the disruptive technology that I think will disrupt the public school system? Well, I think it’s a combination of online learning, and smartphones. Once every child in a classroom has a smartphone, the pedagogy of the classroom must change completely. We have a generation coming up that is becoming used to having the Internet at their fingertips. It is changing the way they learn, what they learn and why the learn things. It is affecting them so much it is even changing their brain chemistry.

You can add as much technology to the classroom as you want, but if the teacher is still the focus of the classroom, then nothing has really changed. Then, once the teacher isn’t the focus and the learning is coming from the smartphone or other device, then you don’t have to be in the classroom to learn. The whole raison d’etre of the school system disappears. We can then take the vast amount of resources we are using to bring the teacher and students together physically and redirect them to really teaching in innovative ways.

I don’t know the details on how this will happen but I believe now that education is about to be disrupted in a massive way. I know it’s hard to imagine any other way to learn than the school system but keep in mind, if you look at the whole of human history, mass standardized schooling is a fairly recent invention. Who says it’s the only way to educate a population? I think it’s time for something else.

It will happen gradually, until it happens suddenly.

    • New data from Nielsen released this morning takes a look at the typical U.S. smartphone user, specifically their age and income, as well as the penetration of smartphones into various demographic groups. Data like this can help developers, publishers and advertisers better understand who owns a smartphone, but it can also help to determine if the devices are successfully penetrating the low-end income brackets thanks to lower price points.
    • The answer to that latter question is yes: even those making less than $15,000 per year are likely to have a smartphone – but only if they’re young.
    • Over half (56%) of this income bracket are smartphone owners, when aged 18-24. In the 25-34 age group, 43% of those at this income level are making room for a smartphone in their limited budgets. In the more pragmatic 35-44 age group, 31% of those making under $15,000 own a smartphone.
    • These numbers, quite frankly, are surprising. They indicate that smartphones, no matter the expense of the device itself or the accompanying data plan, are increasingly becoming a necessity, not a luxury. How else can you rationalize how someone who makes less than $15,000 affords one? They find a way.
    • 80% of those in both the 18-24 and the 25-34 age groups who acquired a phone in the last 3 months chose a smartphone.
    • For the older generations, smartphones are a luxury. Those folks are more likely to buy if they have the money to do so.

      But for the youngest mobile owners, smartphones are a must. And they’re finding a way to afford them.

Posted from Diigo. The rest of my favorite links are here.



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